"This place kicks ass!   Well, it kicks ass as much as a stationary store can actually kick ass. great selection of paper and the such!  some cute stuff!  Definitely worth checking it out if you're in town!"  5.0 star rating

Greg, Boston
www.yelp.com

"This is one of my favorite stores in Rockport. Always has new stuff...and a lot of great toys. We shopped there on Christmas for my son and found everything we needed and the prices are fair, not inflated as in other stores. I highly recommend that friends and visitors go in!"  5.0 star rating

Esther, Rockport
www.yelp.com

Mermaids on Main Street

"The Paper Mermaid is a treat, both visually and practically-speaking. Mary, the owner, carries some fantastic toys – we are faithful fans of the Automoblox line of cars (check ‘em out, parents & grandparents – they are inexpensive, well-made, and kids like them – what more could you ask for?), books, and games. She also covers a lot of ground in the world of paper. There is a great selection of cards, many of which feature designs by local artists (including Mary herself), notepaper, and art supplies, both for children and grown-ups. The atmosphere of the store is both modern and vintage, wildly colorful but also somehow very calm. Shopping for toys and greeting cards can actually be a pleasant experience, shockingly enough, when you do it at The Paper Mermaid."

Posted by Roving Home on Good Morning Gloucester's blog 

"If you are looking for an inexpensive way to take a piece of Rockport back with you, check out The Paper Mermaid.  In addition to childrens toys and upscale stationary they have some cards by local artists have painted of the Rockport sights, and they are inexpensive and lovely.  Put them in some frames from Michaels, and they'd be awesome art.

The shop itself is very light and airy and fun to look around in- lots of pretty girly things everywhere.  They had some really neat calendars as well, of vintage stamps, etc.  Worth checking out if you are visiting Rockport."

Michelle  A.
www.yelp.com

"This is a great little shop! The merchandise is always displayed in the most enticing manner and has obviously been chosen carefully. Half of the shop is full of paper goods and other gift-type things: cool totes, pretty calendars and journals, letterpressed greeting cards. If you're in town for the day and forgot your Moleskine, you can grab yet another here. 

The other half of the shop is full of really cool, non mass-market toys. Small producers and European makers offer a really unique selection of toys of all sizes for babies and kids. The shop is well-thought out and comfortable to visit and completely dangerous if you happen to have a thing for paper goods, like me!"

Jessica  M.
 Rockport, M.
www.yelp.com

   Great Gifts!
"The Paper Mermaid is a wonderful little shop, whether you are looking for calendars, journals or cards. It also carries an impressive display of toys that you can't find anywhere else. This is a great place to visit if you want to find something different, for those hard to buy friends and family members. While you are there, pick up a few things for yourself! "

Alicia L.
www.insiderpages.com

"I went into The Paper Mermaid last October with my five year-old daughter, and I’m pretty sure both of us could have stayed there all day.  Carefully selected, high quality toys were artfully displayed on tables, bookshelves, in buckets, and in baskets, in just the right amounts.  The store was not cluttered, making it easy for us to move around, but there was plenty to ooh and aah over.   My daughter and I both could reach most items easily -- the wonderful Klutz craft kits, (great for moms like me who aren't good at coming up with brilliant project to do with their kids), brightly painted trucks and cars, award-winning books for children, and yes, even handmade mermaid dolls.  There were plenty of goodies for me to marvel at and buy, such as gorgeous hand-made cards and sketch books and paint kits for artists.

Go into The Paper Mermaid’s bright, lovely space.  You will love it!"

Jennifer Hill
Swarthmore, PA

"Step into a light airy sunroom to find the quintessential everything - the best quality, most interesting, most imaginative selection of greeting cards, gifts, stationery, calendars, new and time-honored favorite toys, and a few choice books for all ages. Treasure is the measure here. Each item is a a treasure: everything here makes giving a refreshing pleasure."

Zoe
Rockport, MA